Measuring the carbon footprint of the products you print for clients has shifted from being a "good-to-have" practice to an absolute necessity. No matter the size of your business, staying competitive and compliant requires the tracking and management of carbon emissions.
Here are five key reasons why carbon measurement is critical for print businesses today:
1. Growing market demand
Customers increasingly require carbon footprint data as part of their purchasing decisions, reporting frameworks and to meet sustainability targets. This demand isn’t limited to large corporations; companies of all sizes and sectors are prioritising environmental impact as part of their procurement process – and this demand will only increase.
2. Rising regulatory pressure
Governments around the world are implementing stricter carbon reporting mandates, including the UK. These regulations are making it essential for businesses to accurately measure and report their carbon emissions to remain compliant.
3. Building a positive brand reputation
Consumers are more inclined than ever to choose companies with strong environmental credentials. By measuring and sharing your carbon footprint data, your brand can gain the trust and loyalty of environmentally conscious customers.
4. Supply chain pressure
Large companies are now extending their carbon reduction goals to include every partner in their supply chain. If you're part of this chain, you’ll need to align with their requirements to retain their business.
5. Full life cycle accountability
For the print industry, carbon tracking spans the entire lifecycle of printed materials, from raw material extraction through production and distribution, to eventual disposal. Measuring these emissions ensures transparency and helps identify areas for improvement.
Practical solutions for carbon management
While measuring emissions can seem daunting, especially for smaller businesses, solutions are available that make the process manageable and affordable. Using a carbon calculator tool, like the one provided by CarbonQuota, you can streamline data gathering and automate much of the process.
Accurate and automated carbon tracking with CarbonQuota
CarbonQuota specialises in carbon management specifically for the print and packaging sectors. Their SaaS carbon calculator is an industry leading tool offering highly accurate and detailed carbon footprint data – available via seamless integration with Clarity*. This solution enables print businesses to instantly calculate and provide carbon footprint details on every quote and invoice.
In today’s market, carbon management is no longer an option; it’s a business requirement. Implementing a reliable and efficient carbon measurement solution not only ensures regulatory compliance, but also supports business growth by meeting the rising demand for environmental transparency.
Don’t get left behind! Contact CarbonQuota to learn more about the integrated product carbon footprint calculator plug in for Clarity and book a demo today:
